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Web Analytics Wednesdays: Using Strategy And Analytics To Synergize The Marketing Efforts In Your Company

April 25, 2017 @ 6:30 pm - 8:00 pm


Our environments are plagued with people and teams working in unconnected silos. Learn to change this dynamic with strategy and analytics and drive results.
Companies of all sizes find it difficult to capitalize on the enormous power of the web to drive business results and profitability. And much this can be attributed to the fact that their marketing units (SEO, Social, Email, Ads, Print etc) fail to work in concert. Such companies get their stride broken all the time and are trapped in a constant cycle of getting into and out of messes. Therefore, the time for a change is at hand. Therefore, in this session, we will cover;
1. The approach to marketing and analytics needed to drive this change
2. The strategic principles that make such a change possible
3. The communication skills and tactics that help get buy-in to such initiatives
4. Tips that will help to execute such plans in a manageable way.

About Belong Interactive: 

“The Immersive Agency”, is a hot digital agency based in Dubai (www.belonginteractive.com), enjoying a multivariate portfolio of regional and multinational clients and composed of highly skilled and multidisciplinary digital teams, working closely and harmoniously. Our business maturity and expertise empower clients to leverage multi-platform digital innovations to connect and engage with their consumers through intuitive and immersive experiences across the web, mobile and social assets.

About Muhammad Talha

Muhammad Talha Imtiaz is deeply passionate about strategy, web analytics, parenting, and baking. He is the Head of Digital Strategy at Belong Interactive, is a Master Certified Web Analyst and has 11+ years of hands-on experience in achieving online business goals for companies and brands through customer centric, data driven & cross-channel digital strategy implementations. He currently works with Nestle, Majid-al-Futtaim, Philip Morris International and has made his way through working with a number of startups and plenty of freelancing. He has worked for businesses in UAE, Singapore, UK, US, Pakistan, and Sudan.
He hopes to share his experience with you without boring you to sleep!

See you there!


April 25, 2017
6:30 pm - 8:00 pm
Event Category:


AstroLabs Dubai
JLT, Cluster R, Park side, Retail level
Dubai, United Arab Emirates