About Proptech

The Proptech program focus of the Majid Al Futtaim Launchpad looks to identify and accelerate innovative startups with solutions that can optimise the efficiency of construction, digitise property development and management, enhance the customer experience in the shopping mall, residential communities and hotels spaces, in addition to sustainable innovations.

Who are we looking for?

Startups focused on enhancing the customer experience across the value chain in the real estate and/or shopping mall industries.

(e.g., VR/AR, fintech solutions, virtual/digital services, customer engagement, Smart Contracts, etc.)

Startups focused on enhancing the efficiency and automation of the construction processes, and the management of real estate assets.

(e.g., digital twinning solutions, 3D/4D printing, predictive solutions etc.)

Startups focused on helping residential communities and shopping malls become more environmentally sustainable.

(e.g., circular economy, waste and energy management, renewable energy solutions, etc.)

What we are offering

The Proptech program will provide the startups with a gateway to tangible growth opportunities by covering the cost of POC during the pilot phase and fast-tracking the process to integrate into the Majid Al Futtaim ecosystem with a revenue share component through:

POC Financing

Selected startups will be receiving funding to run their POC during a pilot phase with Majid Al Futtaim.

Marketing Support

Selected startups will be given the chance to acquire new customers, enhance their brand positioning through a set of marketing activities (social media, banners etc.)

Intelligence Access

Selected startups will get access to insights and data that would allow them to optimise their operational efficiencies

Expert Insights

Selected startups will get access to Majid Al Futtaim’s network of market and industry leaders and decision-makers through mentorship and networking opportunities

Who can Apply?


Company should be registered and operational with capacity and intention to scale into the MENA region


The startups should have a clear innovative solution to solving an existing problem in the Proptech space while focusing on the business impact of the product/service.


Growth stage startups that have a solution that is already in the market, has been tested, and is ready to scale


Focus on risk management and control of delivery for construction, waste and energy management, streamlining workflow and operating assets, loading bay planning, lease planning, and management…


Startups with the highest potential for growth across multiple geographies


For inquiries

Contact us [email protected]