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Eddy is the principal retail analyst at Google MENA.
He is currently leading the thinking around eCommerce and retail digitization within Google’s MENA team.
Recently, CSO and interim-CMO at MarkaVIP. Over the 3 years tenure, witnessed both early-stage bootstrapping and later-stage growth-coping challenges and successes.
Formerly, strategy consultant with Booz&Company and freelance web and mobile software engineer.
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