Souheil lived his life between Lebanon and France. He studied in France in Paris and Grenoble where he received his masters in 2006 (Grenoble Ecole de Management).
He worked two years in Paris in an SME driving sales with large retail chains. Then joined Google Dublin in 2006.
He moved to Dubai in 2008 to help start operations in the region and work with large customers across multiple sectors in MENA. Recently, he was head of finance in MENA where he set up the team and strategy and worked with financial institutions and banks helping them in their transition online.
Currently, he heads the agency performance business supporting large agency groups and smaller independent agencies setup and grow their performance arm.