Open Academy / Digital Marketing

Start with SEO – Dubai course for entrepreneurs

From AED 330 a month with Tabby logo Learn More

Millions of people use Google daily to search for products or services like yours. Learn how to make your website SEO-optimized and attract free traffic from search engines.

To be announced
  
10 graduates
Course Info

Learn how to attract free traffic from Google search

Search Engine Optimization is a complex discipline that helps websites attract organic traffic from Google and other search engines. But how do you do it right?

During this SEO course, you will learn the best practices of technical SEO, keyword research and build your new website structure together with our practitioner instructors who work with SEO every day.

Make your website readable

Understand what an SEO-optimized website looks like and what you need to do to make it readable for both search engines as well as your potential customers.

Conduct a search engine health check

Learn how to analyze your website and set it up in the way it attracts Google’s crawlers. You will get access to our proprietary free tool that helps you conduct an SEO health check.

Keyword and content research

Keyword research is a crucial step to understand what your potential customers are searching for. You will understand how to use this to build a content that will keep attracting organic traffic.

Implement On-Page SEO

Learn how to implement all on-page SEO best practices from applying the right structure to using right headlines, robots.txt file or XML sitemaps.

Get hands on the main SEO Tools

During this course you will learn how to use several SEO tools such as Google Search Console, Keyword Planner, Screaming Frog and others. You will also get a video tutorial for each of them.

Expert Instructors

Learn from the best SEO experts in the region. All the mentors and instructors in this course are entrepreneurs working in the field and will give you practical advice and consulting to apply what you learn directly to your business!

Entrepreneurs, Marketers, Content creators

Who is it for?

This crash course is built for entrepreneurs and founders who want to learn how to make their website SEO optimized and attract organic search traffic. If you don’t have any previous experience with SEO, this is a perfect course to start with.

Our most successful participants are entrepreneurs who:

Can not afford expensive paid channels

SEO is crucial for all businesses that can’t afford paying money for each click on their website.

Want to demystify SEO

SEO is full of myths and it is easy to get scammed. Learn the best practices so you can hire the real professional or do it yourself.

What is included?

Two live in-person classes + 1 practical workshop with our instructors.

Life-time access to AstroLabs video library where you can recap the course content.

Build your new website structure and get feedback from the instructors. Get all your questions answered during Q&A session.

Access to online community forum to troubleshoot, collaborate, learn and chat with your classmates

Access to SEO tools and templates that will help you apply what you have learned.

A vibrant alumni community of the largest number of digital experts in the region

Tools

Platforms Covered

Content: Inside the Course

What you will learn

Module 1

What is SEO and how to analyze my website

Module 1

What is SEO and how to analyze my website

Get familiar with the basics of SEO and get started with analyzing your websites and understanding where the gaps are.

What is SEO
How do search engines work? Meet Crawlers & Algorithms
Why should I care?
What Should I have/own?
Where do I start?
Search Engine Health Check
Keyword Research - what keywords should I use?
What to blog about?
Competitor analysis

Module 2

On-Page SEO and SEO tools

Module 2

On-Page SEO and SEO tools

Learn how to optimize your on-page SEO to make sure search engines can access your website and correctly analyze it. We will go through the main SEO tools you need to understand what is happening with your website from Google’s perspective.

Structuring Your Website
On-Page SEO Implementation
Titles
META Descriptions
Headlines
Robots.txt file
XML Sitemap
Google Search Console Basics
Using ScreamingFrog

Module 3

Workshop and Q&A

Module 3

Workshop and Q&A

You will get feedback on your suggested website structure and and learn from the work of your peers. During this session, we will make sure we answer all questions you have so you walk away with a plan how to execute your new SEO strategy.

Review your website structure
Q&A
instructors

Learn from leading SEO experts in the region

35909

Mazen Aloul

CEO of WebQuest

Learn more

13907

Abdel Kader Jrab

Digital Marketing Consultant | Co-Founder at All Day Closet & Owner of The Share of Voice | Trainer

Learn more

Schedules

Upcoming Courses

TESTIMONIALS

Just completed the SEO course with Astrolab. Many thanks to all at Astrolab and Mazen Aloul from Webquest SEO for the insightful course. Looking forward to the next course.
Would definately recommend!

Tamsin Sherifa Madgwick

Certified in Cultural Intelligence Public Speaker- Events Cultural Consultant

This is the best theory & practical up to date digital marketing course available

Nikki Shearer

CO FOUNDER - SWEET PEA

Another great workshop by AstroLabs. Having an industry leader involved, giving real insight and prepared to answer all questions openly made it a hands-on and very beneficial workshop. Thank you.

Khaled Elsayed

CO-FOUNDER – TIMEPIECE360

AstroLabs Events are really down-to-earth and practical for any startup. Well done.

Erich Sieber

Founder & Managing Director – PeakBridgePartners

Loved the AstroLabs training class on Facebook Ads. Highly recommend their classes to gain a quick practical perspective on key areas of interest to help grow your business. Thanks, AstroLabs!

Sara Alemzadeh

Co-Founder & CEO – Designer-24

Great learning opportunity and loved the real-case examples!

Medea Nocentini

Co-Founder and CEO – C3 - Consult and Coach for a Cause

AstroLabs is an amazing place to learn and connect. It is the perfect organic starting point for any startup in the UAE.

Elhoussine Talab

WEB DEVELOPER

Frequently asked questions

Two live in-person classes in our Courtyard campus in Al Quoz + 1 online live workshop.

Yes, you will have lifetime access to videos as well as additional recorded material when signing up for our SEO course. You will also receive any updates we may have in the future (to make sure your knowledge is always up to date)

Upon completion of this course, you will receive an AstroLabs Certification.

Although we cannot guarantee employment, several of our graduates have gotten jobs immediately after graduation. By joining this course, you'll be joining an active alumni network with exclusive access to opportunities we come across in our network and job portal as well as recruitment and career support.

Yes, don't worry. As long as you have a passion for learning, beginners are welcome! Although it helps if you have done some SEO before, our SEO Course starts from the basics and assumes no prior knowledge.

At AstroLabs, our ambition is to positively impact your career or business. Therefore, we wouldn’t recommend taking this course to someone who we think is not the best fit: 1. Digital marketing experts, growth hackers with 5+ years of experience 2. SEO experts with more than 2 years of experience.

If you have any other questions, please reach out to us at [email protected]

At AstroLabs, our ambition is to positively impact your career or business. Therefore, we wouldn’t recommend taking this course to someone who we think is not the best fit:
1. Digital marketing experts, growth hackers with 5+ years of experience
2. SEO experts with more than 2 years of experience

Not sure this is the right course for you? Contact us and we will guide you.

Start with SEO – Dubai course for entrepreneurs

Millions of people use Google daily to search for products or services like yours. Learn how to make your website SEO-optimized and attract free traffic from search engines.

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