Introduction to Digital Marketing Online Course

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December 30 - December 31 (30)

9.6 ( 201 reviews ) - 442 graduates

Digital marketing is a very popular topic, but it can be overwhelming. In this online digital marketing course, we’ll be going over the fundamentals of digital marketing, to help you take your first step into this constantly growing and expansive world.

This is an introduction to our in-person Digital Marketing courses.
(learn more about our Dubai Digital Marketing Course, and Riyadh Digital Marketing Course)

What you will learn

A Simple 5 Step Digital Marketing Strategy

A comprehensive strategy to plan your campaigns and budgets

The 4 Digital Marketing Categories

Learn about what Push, Pull, Long Term and Retention marketing are, in relation to your overall strategy.

Fully Online Course

Lifetime access to AstroLabs online learning portal with videos to help you on your learning journey.

FREE!

Starts December 30

Book your seat

30 days money-back guarantee

Flexible installment plan

Need more info?

Get a free sample!
FREE!

Starts December 30

30 days money-back guarantee

Flexible installments plan

Book your seat Get a free sample!

Fill in your details below and we’ll get in touch & send you a free sample of the workshop!

+97144541159

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Digital Marketing - Dubai

 Al Quoz 1, The Courtyard, AstroLabs Campus - Dubai

Digital Marketing - Jeddah

 White Space | AlMurjanah, Jeddah

Digital Marketing - Riyadh

 Al Imam Malik Rd, AstroLabs Campus - Riyadh

No Code Bootcamp - Dubai

 JLT Cluster R, Lake Level, Lakeside - Dubai

Coding Bootcamp - Dubai

 JLT Cluster R, Lake Level, Parkside - Dubai

Our partners & graduates

What you will walk out with

Have a full view of the whole Digital Marketing Landscape and understand how channels can work together
Learn how to develop a Digital Marketing Strategy for your business and in your current role
Learn about key terms like Conversion Rate, CPA, CPC, CLV and more!
Learn how to not waste money on your efforts and to focus on performance!
Learn about how budgets work in Digital

Timings & Locations

December 30 - December 31

Meet your industry-leading instructors

Our educational excellence is a community effort. When you learn at AstroLabs, you can always rely on in-house team of experts to provide guidance and support, whenever you need it.

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Ahmad Abugosh
Director of Marketing & Learning Programs at AstroLabs

Director of Marketing & Learning Programs at AstroLabs, leading marketing & courses at AstroLabs Academy. Previously worked at MBC, Namshi, and RBBI, and has professional expertise in Analytics, Digital Marketing, Full-stack Web Development, and Business Intelligence. BS Computer Engineering from American University of Sharjah and Google certified since 2012. Ahmad is also the author of the book "Timeless Digital Marketing".

Course details 4 modulesExpand all

Digital Marketing Strategy

This course covers a comprehensive digital marketing strategy that will help you market any business!

Budgeting

We’ll cover how to think about budgeting and concerns over spending too much.

Channel Overview

We’ll cover (on a high level) the overall strategy of all digital marketing channels and how they work together: Display, GDN (Google Display Network), Paid Social Media, Google Ads, Search Engine Optimization (SEO), Social Media, Email and more!

Key Terms

You’ll leave with an understanding of the main terms used in digital marketing, including:

  • Bidding methods: CPM, CPC, CPA and CPV
  • Conversion metrics: Goals, Conversion Rate, Cost per acquisition, CLV
  • Channel terms: Push, Pull, Long term and Retention

A strong network of alumni

AstroLabs Academy reviews

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Frequently asked questions

What certifications will I receive?

Upon completion of this course, you will a certificate of completion for this workshop from AstroLabs.

Will I have access to online material and recordings?

Yes, you will have lifetime access to videos as well as additional recorded material when signing up for our digital marketing course.

About Astrolabs Academy

About AstroLabs Academy
AstroLabs Academy delivers specialized courses on topics in digital business including digital marketing, coding, analytics & big data, UX design, and business development. We regularly run open classes available to the public as well as develop and deliver custom-made curricula for corporate clients and incubators/accelerators across the region.