ACADEMY
AstroLabs Academy’s curriculum is designed to deliver actionable learning to startup founders as well as corporate managers on the most relevant topics in digital business. We focus on real world practical knowledge, no fluff! AstroLabs is a KHDA certified training institute, with a mission to bridge the digital knowledge gap in digital marketing, analytics, programming, coding, ux/ui and startup development.
AstroLabs Academy Learning Tracks
Digital Marketing is one of the most powerful skill sets in the tool chest of the modern professional, and like any constantly changing topic, can be hard to navigate. In order to solve this, AstroLabs Academy has built a 1 Week intensive Digital Marketing workshop track, built by and for professional practitioners.
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SOFT SKILLS & SALES
TRACK
Soft skills are among the most underrated assets in the tech space, entrepreneurship ecosystem and professional world — and yet: they make or break a good interview impression, foster a positive workplace environment, inspire your team to do more, and help you successfully – and repeatedly – close sales.
Deep diving into topics that are relevant for modern Digital Marketing in 2018 such as Advanced Strategy, Growth Hacking & Content Marketing, Advanced SEO, Landing Page & Conversion Rate Optimization, A/B testing, Email Drip Campaigns, Beating Social Media Algorithms, Chat Bots, Influencer Marketing, Real Life Optimization, Analytics, Advanced Reporting and more!
Whether you’re an entrepreneur that wants to build their own app, manage outsourced developers, or become a full time career web developer, this is the program for you.
Whether you are an aspiring entrepreneur with an idea you’d like to make a reality or involved with innovative new projects in an existing business, this is the workshop for you.
AstroLabs Academy Workshops
Influencer marketing is one of the most talked about Digital Marketing trends of the last year, but is it worth the hype? How can you tie in influencer marketing with your overall marketing strategy? What’s the best way to track, measure and scale your success? All those questions and more will be answered in this workshop!
One of the most crucial parts of any Digital Marketing strategy is Conversion Optimisation. In this workshop we’ll be covering the most important aspects of optimisation strategy. Some aspects of the workshop include A/B testing and Landing Page Optimisation, and Driving Sales Down You Marketing Funnel through Automation!
Learn how to implement a successful online marketing strategy, by learning about every important marketing channel. Understand the advantages of each channel, and how you can use them to achieve your marketing and business goals.
Learn to Master Google Analytics: Track the important KPI’s needed for your business, tell stories with your data, Import Advanced Metrics & Dimensions, Customise Your Reports & Dashboards with the exact data you need, Automate key processes, and get Google certified.
How can you scale your business while at the same time keeping costs down? That’s the eternal struggle of the growth hacker. In this workshop we’ll be covering tools and tactics to achieve scalable growth by focusing on practical actions you can take to make an positive impact on your business.
One of the most crucial parts of any Digital Marketing strategy is Performance Marketing. In this workshop we’ll be covering the most important aspects of creating scalable performance marketing ads across all channels, including Programmatic ads, whether you’re working with agencies or running your own campaigns.
In this workshop we’ll be covering the most important aspects of formalising and executing on an SEO strategy that matters. Some aspects of the workshop include localisation, optimising for page speed and mobile responsiveness and SEO for Arabic.
As a manager (or aspiring manager) in the marketing field, you have a lot to worry about. With the constantly changing digital landscape, it can be hard to figure out what to focus on, how to manage others, where to put the focus of your budget, and how to know if you’re being left behind.
As marketing has taken a shift towards digital, anyone with a strong technical background that can bridge the gap between tech and marketing is a rock star! In this workshop, we’ll be teaching you the most important technical things you need to know in Business Intelligence and Advanced Analytics to bring any scaling business to the next level.
